• 1-owner-used-car-clearance

    The 1owner Used Car Clearance is one of Action’s most successful, one-of-a-kind, used car events. Thanks to the reputation of Carfax®, it offers used car buyers peace-of-mind by showing them the Carfax® Vehicle History Report of every One-Owner vehicle on the lot… much like they would when shopping on-line. This knowledge strengthens everyone’s confidence that everything about these One-Owner vehicles is up front – in black and white, with nothing to hide.

    To add to this atmosphere of confidence, Action has arranged to have Carfax® buying experts on hand to assist every buyer with any questions they may have.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral: (1) Banner, (200) Stickers, (200) Hang Tags, (200) Registration Forms, (200) Balloons

    Lead generation service via One Owner Used Car Clearance website

    Sample Event Material:
    1-OWNER-PRINT
    1-OWNER-BANNER
  • repo-overflow-selloff-logo

    It’s all over the news…the number of automotive repossessions is at a record breaking high and the repos resulting from today’s economic conditions are some of the most popular makes and models. Savvy consumers know that means they have the opportunity to take advantage of another person’s misfortune and get a great deal on a used car. The Repo Overflow Selloff positions your dealership as THE place to go for a great selection of quality repossessed vehicles. Plus, it delivers the “deal” that consumers expect when buying a repo with a low down payment and low monthly payment.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spot emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Registration Forms, (200) Balloons

    Lead generation service via Repo Overflow website

    Sample Event Material:
    REPO-OVERFLOW-PRINT
    REPO-OVERFLOW-BANNER
  • used-car-corporate-ordered-clearance-logo

    When inventories are too high, consumers expect great deals and special offers by dealers in an effort to quickly reduce the number of vehicles on the lot. The Corporate Ordered Disposal takes a very real situation for dealers and turns it into a buying opportunity for customers. Focus groups and consumer research has proven that when providing a valid reason for a sale combined with a limited time offer, customer response rates increase significantly. Plus, the recent media coverage discussing dealer inventories and floor planning challenges makes this event even more timely and appropriate for the industry conditions.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags (200) Balloons, (200) Registration forms

    Lead generation service via Used Car Corporate Ordered Disposal website

    Sample Event Material:
    USED-CAR-PRINT
    USED-CAR-BANNER
  • price-slicer-logo

    The Price Slicer Sale is a turnkey marketing promotion. This manned event is a fun, high-energy, urgent weekend promotion designed to deliver large volumes of traffic to your dealership over a two-day period. Customers are given the opportunity to purchase drastically discounted vehicles directly from the “Price Slicer.”

    When the gate opens, customers pick the vehicle of choice and wait for the “Price Slicer” to slice the price. Some units are discounted as much as 50% off retail, some as low as $99. Individual interaction with each customer by the “Price Slicer,” an outside party, not a dealership employee, yields both unbelievably high closing ratios and record-breaking profits.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (300) Multi-color Gate Passes, (200) Hang Tags, (1) Banner, (200) Balloons,(200) Stickers

    Lead generation service via Price Slicer website

    Sample Event Material:
    PRICE-SLICER-PRINT
    PRICE-SLICER-BANNER
  • total-used-car-clearance-logo

    The name says it all! The reason Total Used Car Clearance is so popular is probably because it’s the one used car sale with something for every buyer. Trade-ins, program cars, lease turn-ins…this campaign gets the word out that your store has a huge variety of used vehicles and you’re taking drastic steps to help sell them off.

    Got repos? By including The Repo Joe Sale, The Total Used Car Clearance utilizes the appeal of Repo Joe, helping make this event even more unique. And by not featuring The Repo Joe Sale as the entire theme of your sale, it’s the perfect way to feature your repos when you don’t have quite enough for a full-bore Repo Joe event. Plus, this already incredible event is maximized further by being staffed by the high-powered closers from the Action Manpower Force.

    TV-SPOT   GET-PRICING
    Package includes:
    Manpower on site 2 days
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (4) :60 Radio Spots customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Registration Forms,(200) Balloons

    Lead generation service via Total Used Car Clearance website

    Sample Event Material:
    TOTAL-USED-CAR-PRINT
    TOTAL-USED-CAR-BANNER
  • Fuel Saver Selloff Event

    fuel-saver-selloff-logo

    It’s the sale customers want.

    It’s the sale you need.

    Regardless of your new car franchise or used car situation, the flexibility of this event allows you to promote your current inventory in terms that are most important to consumers right now… fuel efficiency and mpg.

    With clutter busting creative that stands out from the rest, the Fuel Saver Selloff can be customized to include new cars, used cars or both. This multi-media event comes complete with everything you need to drive today’s buyer to your store, all for one low package price.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) DVD copy
    (1) Radio Spot customized with dealer specifics
    Radio spots emailed to stations and (1) dealer CD
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:

    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Registration Forms, (200) Balloons

    Lead generation service via Fuel Saver Selloff website

    Sample Event Material:
    FUEL-SAVER-PRINT
  • trading-roadshow-automotive-flea-market

    The popularity of yard sales, flea markets and PBS’s “Antiques Roadshow” has consumers hungry to trade-in their household items for cash or goods. Here’s an event that lets them trade them for a new or used car—exclusively at your dealership.

    Professional creative materials tell the Trading Roadshow story in a way that attracts every potential car buyer (whether they’ve got anything to trade or not ). If you’ve been looking for a fresh, unique and fun campaign that will stand out from all the look-alike events in your area, this is it.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Registration Forms, (200) Balloons

    Lead generation service via Trading Roadshow website

    Sample Event Material:
    FLEA-PRINT
    FLEA-BANNER
  • regional-used-car-reduction-logo

    One of the newest and hottest events in the Action lineup, the Regional Used Car Reduction features the best repossessed deals from across the region.

    The Regional Used Car Reduction offers a fresh new perspective on the tried-and-true “regional selloff” concept. Call today and take advantage of this tremendous event before your competition beats you to it!

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Registration Forms, (200) Balloons

    Lead generation service via Regional Used Car Reduction website

    Sample Event Material:
    REDUCTION-PRINT
    REDUCTION-BANNER
  • 29down99amonthlogo By taking tried-and-true offers proven to produce traffic time and time again and combining them with eye-catching graphics and our exclusive integrated formula for success, this one’s a winner every time!

    The $29/$99 Used Car Event makes your dealership the star. This campaign clearly and concisely conveys your need to eliminate large numbers of pre-owned vehicles over a short period of time along with the extremely low prices you’re offering to do it.

    One low price gives you a complete turnkey marketing package with all of the materials you need to conduct a successful campaign: customized radio spot; customized TV spot; advertorial template; full-page, full-color classified display newspaper ad; unique merchandising materials and representation on the promotional website!

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spot emailed to Stations and (1) dealer CD copy
    (1) Customized full color, full page Newspaper display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Registration Forms, (200) Balloons, (200) Hangtags

    Lead generation service via $29Down $99 a Month website

    Sample Event Material:
    29-DOWN-PRINT
    29-DOWN-BANNER
  • screaming-yellow-tag-sale-logo What is the Screaming Yellow Tag? Inventory control is key at an automobile dealership. No other retailer deals with the millions of dollars of “stock” they do. Every now and then, after a period of time, the inventory gets out of whack and drastic measures have to be taken to correct it.

    Now, participating dealers have marked unbelievably low prices and incredible discounts on this inventory with screamingly bright yellow tags.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Balloons, (200) Registration forms

    Lead generation service via Screamin Yellow Tag website

    Sample Event Material:
    SCREAMIN-YELLOW-TAG-PRINT
    SCREAMIN-YELLOW-TAG-BANNER
  • 49-acquisition-sale If it’s not broken, why fix it? The $49 Acquisition Sale still packs in the customers.

    This event has proven itself time and again to attract serious buyers and increase your sales averages.

    The $49 Acquisition Sale offers customers the believable opportunity to take over payments on used vehicles after paying an up-front $49 “acquisition fee.” It’s just that simple.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Balloons

    Lead generation service via $49 Acquisition Sale website

    Sample Event Material:
    49-PRINT
    49-BANNER
  • used-car-blowout-logo The Used Car Blowout is based on a simple, but effective, premise “Record New Car Sales have overloaded our lot… We must make room now!” This unique creative presentation is built around the well-publicized fact that a surge of new car sales have created a surplus of trade-ins and lease turn-ins. This overstock has forced the dealer to slash prices to gain control of their inventory. Because hundreds of vehicles must be sold, the dealership has decided to accept minimum down payments in order to quickly move the inventory.

    As with all of ACT!ON’s highly effective used car campaigns and promotions, you’ll have market exclusivity! Don’t wait, call now and BLOWOUT inventory and your competition!

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Balloons, (200) Registration forms

    Lead generation service via Used Car Blowout website

    Sample Event Material:
    BLOWOUT-PRINT
    BLOWOUT-BANNER
  • loan-lease-termination-days What makes The Loan & Lease Termination sale so successful?

    • Killer creative that not only attracts those currently in the market for a new vehicle, but also creates buyers!

    • Integrated, innovative, & interactive communication with prospects through the internet and email at the Loan Termination Team site.

    • A fresh and believable message that stands head-and-shoulders above the also-ran advertising of your competitors.

    TV-SPOT   GET-PRICING
    Package includes:
    :30 TV Spot customized with dealer specifics Station dubs and (1) dealer DVD copy
    :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (200) Hang Tags, (1) Banner, (200) Balloons, (200) Stickers, (200) Registration Forms

    Lead generation service via Loan & Lease Termination website

    Sample Event Material:
    LOAN-AND-LEASE-PRINT
  • sign-and-drive-logo This high profit yielding event eliminates a customers concern for a down payment. The result is a massive flow of traffic that just won’t stop until you close the doors. The addition of low monthly payments and large used selection make this automotive event a blockbuster!

    ACT!ON’s unique creative makes things simple and comes with everything you need for success. The event includes a customized television and radio commercial promoting your store and also includes newspaper marketing, advertorial, and unparalleled lead generation via our website portal. With the combination of marketing tied with the sign and drive feature of the event, the result is an insane amount of traffic that generates maximum gross profit for your business. If you need to move used cars fast, this signature event is definitive.

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) DVD copy
    (1) Radio Spot with dealer specifics
    Radio Spots emailed to stations and (1) dealer CD
    (1) Customized full-color, full-page Newspaper ad Banner, Stickers, Hang Tags and Balloons
    Registration forms

    Lead generation service via Sign & Drive Website

    Sample Event Material:
    SIGN-AND-DRIVE-PRINT
    SIGN-AND-DRIVE-BANNER
  • giant-automotive-tent-event-logo The Giant Automotive Tent Event® is just one of the many events we’ve created specifically as an off-site promotion.

    Your tent doesn’t have to be giant—with our exciting creative package, it’s the event that’s huge news to car buyers. No matter where you’re holding your sale, our materials put forth a compelling story that makes your location a must-shop destination!

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color , full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Balloons, (200) Registration Forms

    Lead generation service via Giant Automotive Tent Event website

    Sample Event Material:
    GIANT-TENT-EVENT-PRINT
    GIANT-TENT-EVENT-BANNER
  • monster-tent-event-logo The Monster Tent Event® is just one of the many events we’ve created specifically as an on or off-site promotion.

    Your tent doesn’t have to be a monster—with our exciting creative package, it’s the event that’s huge news to car buyers. No matter where you’re holding your sale, our materials put forth a compelling story that makes your location a must-shop destination!

    TV-SPOT   GET-PRICING
    Package includes:
    (1) :30 TV Spot customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (1) :60 Radio Spot customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy (1) Customized full-color , full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Balloons, (200) Registration Forms

    Lead generation service via Monster Tent Event website
  • whatever your need,
    we have solutions

    Many automotive advertising agencies claim to be full-service, but what does that really mean?

    At ACT!ON full-service means fully capable. We’re constantly learning, pushing boundaries, and adapting our competencies to bring our clients big ideas, strategies, and tactics that connect with the ever-changing behaviors and needs of car buyers. We cut through the clutter, stay ahead of the curve, and master the best of the best dealership marketing solutions for one simple reason. Our success is 100% dependent on our clients’ success.

    You can call us full-service if you like, but we’d prefer to be called your marketing partner.

  • THE RIGHT MESSAGE. THE RIGHT TIME.
    BIG RESULTS.

    ACT!ON is a full-service automotive marketing and advertising agency for car dealerships and dealership groups.

    Our strategy is simple. Target the right person with the right message at the right time.

    The way we accomplish it isn’t so simple. Today’s car buyers are hard to reach without a well thought out plan. They are a multiscreen moving target with access to information 24/7. They want relevant information, quick response, and transparent interaction. If they don’t find it immediately, they simply move on.

    That’s where we come in. We’re experts at telling your story and motivating car buyers to respond. Our multichannel marketing strategies and creative messages propel car buyers to call, text, email, and visit. We’ve done it for dealerships of all sizes since 1988 and we get BIG RESULTS.

    Meet Our Management Team

  • ONE COMMON GOAL.
    SELL MORE CARS.

    results based pay
    Lots of companies claim their ideas work to grow sales, market share, and profits. However, most aren’t bold enough to back it up.

    ACT!ON operates differently. Much differently. We believe in our ideas so strongly, our entire business model is based on the results they bring for our clients.

    We refuse to charge unfair media commissions or monthly retainers. Instead, we’re paid for what matters most. Results.

    It’s a crazy way to run a marketing and advertising agency, but it’s based on our belief that it’s the only way a partnership should work. From day one, we share in a true risk and reward relationship upheld by one simple philosophy. When our clients make money… we make money. When they don’t… we don’t.

    It drives our entire team to work smarter, harder, and faster than anyone else in the business because our success depends solely on our clients’ success. If your current agency or advertising provider doesn’t do the same thing… why not?
  • Sales Events

    main-events-action-advertising

    Smart. Real. Proven. ACT!ON’s Main Events do more than break through the clutter, they pull in in-market buyers like no other sales events in the country. Our fully integrated promotions combine proven strategies with new media solutions to create immediate and tangible results. Plus, our no-commission, flat fee pricing guarantees high R.O.I. every time!

    Want to know more? Click here to get more info, results, & pricing?

    repo-joe
    priceslicer
    sign-and-drive
    29down99amonth
    regional-used-car
    loan-and-lease-termination-days
    fuel-saver
    trading-roadshow
    total-used-car-clearance
    1-owner
    screaming-yellow-tag
    49
    used-car-blowout
    corporate-ordered
    repo-overflow
    giant-automotive-tent-event
    monster-tent-event
  • repo-joe-sale

    For car buyers, The Repo Joe Sale® has become one of the most recognized automotive sales promotions in the country. Since 1998, this event has become known as THE place to go for repossessed cars, early lease terminations and trade-ins.

    To car dealerships, The Repo Joe Sale® is known as the event that gives you a killer weekend! A Repo Joe team member is on-site at your dealership, marking the price and payment on the inventory, educating and motivating your staff – and managers – to help them sell units from your entire used and new car inventory.

    TV-SPOT   GET-PRICING
    Package includes:
    Repo Joe® on site 2 days
    (1) :30 TV Spot with Repo Joe® on camera customized with dealer specifics
    (3) Station dubs and (1) dealer DVD copy
    (4) :60 Radio Spots customized with dealer specifics
    Radio Spots emailed to Stations and (1) dealer CD copy
    (1) Customized full-color, full-page Newspaper Display ad

    Event Collateral:
    (1) Banner, (200) Stickers, (200) Hang Tags, (200) Registration Forms, (200) Balloons
    Lead generation service via Repo Joe website

    Sample Event Material:
    REPO-JOE-PRINT
    REPO-JOE-BANNER
    REPO-JOE-BALLOON
  • WANT TO BE
    A MARKETING CHAMPION?

    dealership-marketing-bookSign-up below for our free automotive marketing and advertising tips delivered straight to your email inbox. You’ll get proven ideas and strategies to increase your visibility among car buyers and how to get them to react. Traditional media, digital media, paid search, creative development, social media, SEO, website maintenance, media buying, reputation management and more. We cover all the bases on how better marketing can attract the customers you want when you want them.

    Fill-in the fields below to receive our marketing and advertising secrets guaranteed to sell more cars, increase market share, and dominate your competition.

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  • THE RIGHT MESSAGE. THE RIGHT TIME.
    BIG RESULTS.

    ACT!ON is a full-service automotive marketing and advertising agency for car dealerships and dealership groups.

    Our strategy is simple. Target the right person with the right message at the right time.

    The way we accomplish it isn’t so simple. Today’s car buyers are hard to reach without a well thought out plan. They are a multiscreen moving target with access to information 24/7. They want relevant information, quick response, and transparent interaction. If they don’t find it immediately, they simply move on.

    That’s where we come in. We’re experts at telling your story and motivating car buyers to respond. Our multichannel marketing strategies and creative messages propel car buyers to call, text, email, and visit. We’ve done it for dealerships of all sizes since 1988 and we get BIG RESULTS.

    Meet Our Management Team

  • whatever your need,
    we have solutions

    Many automotive advertising agencies claim to be full-service, but what does that really mean?

    At ACT!ON full-service means fully capable. We’re constantly learning, pushing boundaries, and adapting our competencies to bring our clients big ideas, strategies, and tactics that connect with the ever-changing behaviors and needs of car buyers. We cut through the clutter, stay ahead of the curve, and master the best of the best dealership marketing solutions for one simple reason. Our success is 100% dependent on our clients’ success.

    You can call us full-service if you like, but we’d prefer to be called your marketing partner.

  • Our work

  • Contact us

    LET’S CHAT!

    Let us know why you may be considering an agency or why you may need a new one. If you have an idea to bounce off us, we like hearing those too.

    It doesn’t cost a thing to contact us and we guarantee you’ll like what you hear. We don’t have a “hard-sell” approach and at the very least you may end up with a free tip or two to grow your business whether you partner with us or not.

    our location

    ACT!ON
    3160 Campus Dr #200
    Atlanta, GA 30071

    Tel: +800 478 8818
    Fax: +770 451 3253
    E-mail: contact@onlyaction.com
    Employment: recruiter@onlyaction.com

    Contact form

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automotive-advertising-ageny-video

ALL ABOUT ACT!ON IN :90 SECONDS

Start here. Watch the short video to the left and quickly learn who we are, how we're different and why ACT!ON is your only real option for a true automotive marketing partner.
ACT!ON IS DIFFERENT. ACT!ON IS BETTER.

Looking for a marketing partner that can help make you more successful, profitable, trusted and preferred? You’ve come to the right place.

While every agency claims they’re different, ACT!ON truly is. Our exclusive results-based compensation means we’re as invested in your success as much as you are. While other agencies are paid commissions based upon how much media you buy, or worse, a retainer where their pay is guaranteed regardless of performance, ACT!ON is paid only when you sell cars. Yep, that's right: just like you're paid.

But that’s only part of our story. You see, we believe the biggest threat to dealerships isn’t lack of awareness. It isn’t even rejection. It’s indifference. There are lots of choices out there for car buyers and most dealerships don’t provide car buyers with a compelling enough reason to choose their dealership over the others. We fix that by developing creative strategies that use a vast array of traditional, digital, and social media channels to get you noticed, remembered, talked about, and most importantly... generate results.

We appreciate your visiting our site and invite you to read on, meet some of our people and view some samples of our work. If you like what you see and think you'd like to hear more, contact us for a no cost, no obligation, in-person presentation. We'd like to meet you, see your store and tell you more about what we can do for you.
The #1 source consumers spend the majority of their time for entertainment, news, and events is television. The power of video remains an incredibly strong way to excite car buyers through sight and sound. Our creative team knows the secrets for harnessing the power of tv to entice car buyers to act, engage, and buy.
If radio is the theater of the mind, our team of copywriters are top-notch play writes highly skilled at getting car buyers’ attention. We know the exact words to say and how to say them to stop radio listeners in their tracks and imagine how great life can be driving in their new car from your dealership.
We believe every dealership has a unique story to tell. We dive to the heart of the matter and do extensive research on your dealership, your market’s consumer trends, vehicle sales, and competitive landscape to craft attention grabbing, top of mind creative strategies that connect with car buyers and move them to act.
Developing a unique message about your dealership isn’t worth a thing if nobody sees it. It has to garner attention in order to be effective. Our staff of artists are masters at turning unique messages into eye catching graphics that command attention and compel car buyers to act.
Over the last 25 years, our media team has negotiated every type of media imaginable. Markets large and small, they know the best, targeted media strategies to hit car buyers with the right message at the right time for maximum exposure at the lowest rates. From media placement, reconciliation, and coop administration our media strategies are 100% primed to get a big return on investment.
More than 80% of consumers use the internet to research a product before making a purchase. Our digital team are experts at developing highly effective paid search campaigns to find car buyers and drive them to your website using innovative paid search technology.
It’s a fact, your digital store front is just as important as your physical store front. Our web team knows how to extend your digital welcome mat and make sure online visitors easily find the content they’re looking for and a get great experience. We can bring your digital store front to life in the form of websites, landing pages, mobile sites, apps, micro-sites, and blogs.
Although everyone tries to make it happen, it’s not always possible to hit a home run with a customer on the first try. Our custom web banner and online video pre-roll re-targeting strategies are designed with maximum efficiency to get missed opportunities back onto your website and into your store for a 2nd opportunity.
Car buyers aren’t just using desktops and laptops to shop for vehicles online. The number of car buyers conducting research with their smartphones is growing at an alarmingly fast rate. We know how to maximize your marketing efforts to reach this growing market and put your message in the palm of their hand.
A great marketing strategy is only as strong as the data supporting it. That’s why our strategy recommendations are constructed from in-depth analysis of measurable data specific to your individual market, customer demographics, product trends, and consumer purchase patterns. The end result equals more sales and increased market share.
Having a Facebook page, twitter account, Google + page, and YouTube channel isn’t a social media marketing strategy. They’re simply tools. We know how to effectively use those tools to implement a social strategy that engages customers in conversation instead of talking at them. In return they become brand proponents with a powerful ability to share your story in unique ways traditional media never could.
Our email marketing strategies are an incredible tool for making cold leads hot again and giving previous customers reason to enter back into the market for another purchase. Our segmented, highly effective email campaigns are constructed in ways to engage customers with messages and delivery methods that entice them to buy and buy now.
When most car buyers want information to prepare for making a vehicle purchase where do they go first? Unfortunately, it’s no longer a dealership. It’s the internet. Our team of experts have the know how to design an SEO strategy that fits your needs to get more relevant web traffic to your website instead of your competitions’.
The key to a successful mail campaign is sending a precise, targeted message to the right person in an attention grabbing format. Our years of experience in identifying the best messages, designs, and audiences yields a higher propensity for increasing open rates, eliminating waste, and achieving better gross margins.
Need an alternative to expensive broadcast media or maybe you’re looking to boost your media frequency? Online video preroll is an affordable tactic for getting in front of in-market car buyers while they’re online actively looking for the products you sell. We’ve been on the cutting-edge of preroll technology from it’s early beginnings and have the know how to develop campaigns that lead to higher clicks and sales.
Need a big push to kick-start a month or end it with a bang? How about a big idea to clear out aging new or used car inventory? We have dozens of manned sales event campaigns with the muscle to move metal fast. We provide everything you need to get monster results and unlike most event companies you keep all the profit.
Have you got a really cool community event you want to launch? Maybe you want to showcase your store as a corner stone of the community. We know how to create, nurture, and promote highly effective public relations campaigns to put your dealership squarely in the limelight.
You can tell customers all day long you’re a great dealership to do business with. However, it’s never as effective as when they see and hear it from one of their friends, family members, or peers. Our reputation building strategies are designed to get your store more star ratings and minimize negative reviews.